About Inner View, Inc
Inner View, Inc. is an award winning interior design and residential remodeling company. The company was founded in 2002 by Jodie Amerell, and started as a part time interior design business. In 2009, Inner View expanded their line of in house services to include remodeling and custom woodworking. Partners in life and in business, Jodie Amerell and Kevin Bronkhorst provide you with great design, excellent craftsmanship, and a renewed excitement about your home. Their passion is contagious.
Over the years Inner View, Inc. has established great working relationships with various subcontractors, vendors, and suppliers that enhance our projects and provide great value for their services. With this team of experts, we are able to implement all the details of your plan with excellent service and craftsmanship.
Inner View, Inc resides just outside Madison, WI. The woodworking shop and design studio is located at the home of Kevin and Jodie in Cottage Grove, WI.
Interior Designer / CEO
Jodie Amerell, ASID, is a national award winning interior design professional with more than seventeen years experience working in the field of design and construction. Graduating in interior design from the University of Wisconsin-Madison, she has traveled nationally to design, build and manage store fixture accounts such as Starbucks, and Clinique.
In 2002, Jodie started Inner View specializing in residential interiors. She augments her interior design education with intuitive color work and feng shui principles. She has been studying Black Sect Feng Shui since 2001 under two teachers in the United States, Master Teacher Carol Bridges, and Grandmaster Professor Lin Yun.
In December of 2010, Jodie completed her National Board Certification in Interior Design. She is currently working on her color/ design manual for publication. She is a member of the American Society of Interior Designers (ASID), National Association of Remodeling Industry (NARI), and Madison Area Builders Association (MABA). She is a teacher and public speaker on interior design throughout the Madison community.
Kevin Bronkhorst has been a craftsman all his life. He started his career as a cement finisher at the age of 14 working as an apprentice with his Dad finishing pools, basements, and patios. In high school he started his custom woodworking career working for Famous Fixtures in Sun Prairie.
20 years later, he met his future wife, Jodie, working together at the same company, engineering and building high end custom store fixtures for Clinique, Estee Lauder, Chipotle, and US Cellular. It is in these first years of working together that Jodie and Kevin created the vision for Inner View and the synergy of great design with fine craftsmanship.
In 2009, Jodie and Kevin launched the Residential Remodeling side of Inner View which includes execution of the design plans, interior remodeling, custom woodworking, custom mud-set showers, tile work, and Handyman Services.
From custom mud-set showers to unique dining room tables, Kevin is the right man for the job. He brings great execution and high attention to detail to each project he works on.
Awards and Honors:
- 2010 Board Certification in Interior Design, NCIDQ
- 2010 Contractor of the Year, Residential Bathroom under $30,000.00
- 2010 Contractor of the Year, Residential Kitchen $40,000-$60,000.00
- 2009-2010 Contractor of the Year, Residential Bathroom $30,000.00-$60,000.00
- 2009-2010 Contractor of the Year, Residential Kitchen $40,000-$60,000.00
- 2009 National Contractor of the Year, Commercial Interior
- 2008 Honorable Mention Award, Residential Kitchen under $30,000.00
- 2007 Contractor of the Year, Residential Bathroom, $30,000- $60,000.00